When amaysim landed in Australia back in 2010, it took on the difficult task of educating Australian phone owners about the cost-saving virtues of an MVNO. This wasnt an easy task in country which had enjoyed highly subsidised handsets paired with two year lock-in contracts for over a decade.
As the company comes up to 4-years in operation, it can now boast more than 600,000 subscribers to its network, with all signs to this figure continuing to grow.
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